Reading 9/16/12
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Madonna success | show 🗑
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show | infectious commitment. analyzing the requirements for success, developing a strategy and executing flawlessly.
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Vietnam | show 🗑
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Strategy - formulated and implemented | show 🗑
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Characteristics of strategy for success | show 🗑
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show | The Firm: 1. goals and values, 2. resources and capabilities, 3. structure and systems
RELATIONSHIP TO:
The Industry Environment: Customers, Competitors, Suppliers
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show | author prefers a simple, two way classification of internal and external forces.
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show | For success, it must fit with external environment and internal - goals, values, resources, capabilities, structure and systems.
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Why businesses need strategies | show 🗑
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Strategy vs tactic | show 🗑
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Strategic decisions | show 🗑
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show | long term planning, 5 years, set goals and objectives, forecasted econ trends estab priorities and allocated capital expend.
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show | assoc with increasing focus on competition and having a competitive advantage. directed attention to profitability.
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show | means by which individuals or organizations achieve their objectives.
A plan, method or series of actions designed to achieve a specific goal or effect.
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Strategy Choices | show 🗑
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show | defines the firm in terms of the industries and mkts in which it competes. Decisions include choice over diversification, vertical integration, acquisitions, allocation of resources. (top mgmt team)
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show | concerned with how the firm competes within a participates within a particular industry or market. To prosper within the industry, it must estab a competitive advantage. (divisional mgmt)
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Realized Strategy | show 🗑
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show | conceived by the top mgmt team
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show | decisions that emerge from the complex processes in which ind mgrs interpret the intended strategy and adapt.
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Identifying a company's strategy | show 🗑
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show | Simplifies by constraining the range of decision alternatives and acting as a heuristic.
Permits the knowledge of many to be pooled and integrated.
facilitates the use of analytic tools
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Strategy as a Coordinating Device | show 🗑
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Strategy as a Target | show 🗑
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Purpose of Strategy Analysis | show 🗑
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Created by:
Elisahbeth
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