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6KeenanSPRTMKTG1

Sports Marketing

QuestionAnswer
1. Why are community leaders important? They provide help through volunteers charities, and city hall
2. How does local history help? It provides an idea of how the event will be excepted and ran
3. What are regulations? Limitations or permits that need to be granted to run an event
4. What is the importance of a schedule? It provides a time and guideline of when and how things should be implemented
5. What are player Contracts used for? Player usage and advertisement in event and the ability to promote the event using the players name and other aspects
6. Importance of a Good Relationship with companies? Provides a firm and lasting effects and helps provide a good contract
7. What is Sponsorship? When a promoter provides money to achieve publicity at an event
8. Goal of the sponsorship? To create a long lasting agreement that extends beyond the contract
9. What is the most visible benefit you provide the sponsor? Signage
10. Should you have different forms of sponsorship? Yes including tiers and increase signage and promotion based on amount of assets provided
11. How should you prepare yourself in the sales process? Know what you do well and how you will get them to invest
12. What is the most important part of the sales process? Closing the deal
13. What is more important than an air tight agreement? A good long standing solid relationship with the sponsor
14. How should you prepare for problems? A good long standing solid relationship with the sponsor
15. Why is knowing the popularity of an event important? It helps predict the number of seats you should have so you don’t have extra or less and can make the proper amount of money
16. Should the facility always be the top notch and latest technology? No make it good even great but because things change rapidly you’ll lose lots of money and time will be wasted so make it good to last
17. What is most important about building a facility? Location
18. Why is geography of the location important? It tells you the traffic flow and peak of tourist to increase publicity at the event
19. Before the first event is created what is important to know about the facility? Whether it will be done, the fields ready and all of it organized in time no last minute add-ins
20. Why is the cooperation with the community important? It makes sure the people will enjoy and want the event as well as except it for later usage
Created by: kee21
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