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Marketing Info
Marketing Info Management
Question | Answer |
---|---|
What type of source would give info about last quarters sales? | Sales report |
An approximate judgement or calculation is an? | Estimate |
Something that actually exists is a? | Fact |
A connection, association or involvement is referred to as? | Relationships |
Records of sales people's meeting or contact with customers are referred to as? | Call Report |
What is the advantage in using personal interviews to collect marketing data? | High Flexibility |
Data-Collection method that allows the use of simulations | Internet |
How can ill-designed questionnaires affect survey participants? | Can decrease their response rate |
What is an example of a marketing-research method that is used to collect primary data? | Customer Survey |
Computerized storage for info and facts | Database |