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1.01 Design
Term | Definition |
---|---|
Balance | determined on how elements are arranged |
Symmetrical | elements of the design are centered |
Asymmetrical | off-centered alignment |
Radial | elements radiate |
Contrast | emphasizing the difference between two elements |
Unity/Harmony | all design elements are consistent |
Scale/Proportion | relationship sizes between various elements |
Dominance/Emphasis | first element eyes see |
Grids | visually divided |
Rule of Thirds | visually divide page into thirds |
Optical Center | the spot the eye sees first when looking at a page |
Z-Pattern | the visual path the eye follows when looking at a printed page |