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MGMT 3240 Chp 5 & 6
Term | Definition |
---|---|
Autocorrelation | occurs when the value of one data point is highly correlated with the past values. |
Example of Autocorrelation: | when waiting in a long line, the time for the fifteenth person in line is highly correlated with (and guaranteed to be longer than) the time for the tenth person in line. |
There are two basic types of forecasting: | quantitative and qualitative. |
Quantitative techniques | rely on existing data for demand and use mathematical formulas of varying complexity to accommodate different types of demand. |
There are two primary groups of quantitative methods. | True |
Time-series analysis | utilizes past demand data to predict future demand by examining cyclical, trend, and seasonal influences. |
Causal relationships | identify a connection between two factors, one that precedes and causes changes in the second or effect factor, such as the effect of advertising on sales. |
Qualitative forecasting | is based on subjective factors, estimates, and opinions. |
Qualitative methods | are important for new products or when past demand data are lacking. |
Two major elements of forecasting: | time-series analysis and measurement of errors. |
Time-series analysis | is based on historical data and the assumption that past patterns Will continue in the future. |
Time-series analysis | goal is to identify the underlying patterns of demand and develop a model to predict these patterns in the future. |
five basic time-series techniques: | naive forecasts, moving averages, exponential smoothing, trend-adjusted exponential smoothing, and seasonal patterns. |
A naive forecast | uses the demand for the current period as the forecast for the next period. |
The naive forecast | is very simple and low cost to use. |
Naive forecast | works best when demand, trend, and seasonal patterns are stable and there is relatively little random variation. |
The naive approach | is the simplest of all the possible forecasting methods and works particularly well when there is autocorrelation. |
Every series of demand figures includes at least two of the six components of demand: | an average and random variation. |
a naive forecast | which is a moving average with one period |
Time-series analysis | a technique that utilizes past demand data to predict future demand by examining cyclical, trend, and seasonal influences |
Causal relationships | a technique that identifies a connection between two factors, one that precedes and causes changes in the second or effect factor |
Qualitative forecasting | a method of forecasting that is based on subjective factors, estimates, and opinions |
Naive forecast | a method of forecasting that uses the demand for the current period as the forecast for the next period. |