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POB test 3
Review for test 3 Principles of Business
Question | Answer |
---|---|
The personal satisfaction people feel when they have done a job well | intrinsic reward |
What is an extrinsic reward | rewards that come from someone else in recognition of good work |
the tendency for people to behave differently when they know they are being studied is? | The Hawthorne Effect |
In Maslows list of needs food, water, and shelter are | physiological needs |
Safety needs according to Maslow are | needs people have for security at work and at home |
The practice of moving employees from one job to another is called | job rotation |
Theory X managers think what of employees? | that they are lazy and unwilling to accept responsibility |
Examples of negative reinforcement are? | reprimands, pay reductions, and suspensions |
What is a job specification? | A statement that identifies the minimum qualifications required of a worker in order to perform a specific job |
Promotions and transfers are what type of sources available to HR in recruiting? | internal sources |
Internet based training courses are sometimes called what? | distance learning |
Under what type of shop agreement must workers belong to the union before they are hired? | Closed shop |
What is a lockout? | when management temporarily closes a business to deny employment |
The four P's are major components of what? | marketing mix |
what consists of all the techniques sellers use to persuade consumers to buy their goods and services? | promotions |
What type of data is collected by surveying, interviewing, and mailing out questionaires? | primary data |
What is any paid, nonpersonal communication through various media by oragnizations | advertising |
What has the largest share of advertising expense | cable and broadcast television |
What is the best advertising medium to reach a specific target market? | direct mail |
What do you call paying to put your product in a popular television show? | product placement |
giving free items to people with paid admission to an event is an example of? | sales promotion |
What is the name of the free stuff that you receive for hyping up products in chat rooms? | Swag |
What is a testimonial | a letter from a customer praising a firm's product |
What is an online diary that looks like a web page but is easier to create? | A blog |
What is feedback? | The characterisitc of work that is concerned with the amount of direct and clear information employees receive about performance |
What is human resource management? | the process of evaluating human resource needs and then recruiting, and developing employees |
What is an employee organization that represents workers in employee-management bargaining over job-related issues? | A Union |
What is a product? | Any physical good,sevice,or idea that satifies a want or need |
What is a word,letter,or group of words that differentiate the goods and services of a seller from those of competitors? | brand name |
Taking information from published articles and other journals is what type of data | secondary data |
What encourages people to tell other people about goods or services they have enjoyed | word of mouth |