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Advertising Define
Cards with definitions for Methods of Advertising
Term | Definition |
---|---|
Bandwagon | This method says that everyone else is doing it, so why aren't you? |
Beautiful People | Good looking models make us think we can look like them. |
Bribery | This offers something we want in return for something we do or buy. |
Fear | This tells us that if we don't buy something, something bad can happen. |
Flattery | If you compliment someone, he or she will pay attention |
Humor | making someone laugh is one method of advertising |
Hyperbole | Another word for exaggeration |
Name Calling | Characters make fun of other characters to sell something |
Plain Folks | People just like us use the same product |
Repetition | Hearing or seeing something over and over gets a brand-name to stay in your head. |
Scientific Evidence | Statistics and charts make us think we should buy something. |
Symbols | Words, places, images and songs that represent something else |
Testimonials | Famous people sell products and ideas |
The Big Lie | Media makers sometimes do not tell the truth |
Warm and Fuzzy | Cute, sweet images sell stuff |