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1.02 Design Features
Term | Definition |
---|---|
Graphic | Illustrations and photographs used to convey meaning and add appeal |
Bleed | Print effect in which a color or an object appears to run off the edge of a page |
Caption | Brief descriptive text usually placed near an image |
Dropped cap | Enlarge character at the beginning of a paragraph, drops below a line of text, grabs the reader’s attention |
Pull quote | Quotation taken directly from the body of the article, used to draw attention, usually made larger. Can be placed between columns, alone in a column, right justified, or beneath the headline |
Sidebar | Smaller, self-contained story alongside a larger story |
End mark | Symbol used to indicate the end of an article or new items |
Nameplate | Banner on the front of a document, identifies the publican, and include the name, logo and a motto |
Main Heading | Title of the article, usually in a larger font |
Subheading | Subtitles, smaller font than title, use to break up body copy |
Byline | Give credit to author, contributor of a photo or article, usually placed just below the headline or photo, or at the beginning or end of the article |
Kicker | Words positioned above a headline usually as a lead in or a teaser |
Deck | Placed between a headline and an article to provide a segue between the headline and the body of the article |
Body | Bulk of the publication- paragraphs- use settings to adjust space between paragraph. Characters- use fonts, styles, leading, kerning and tracking to enhance the publication |
Jumpline | Tell readers which page to refer to for the continuation of an article |
Running | Running text at the top or bottom of a document, used for identifying information, page numbers, dates and section files. |
Infographic | Graphical representation of data or information intended to present complex information quickly and clearly. |