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BO Chapter 6
Term | Definition |
---|---|
Advertising | Advertising is the activity or profession of producing advertisements for commercial products or services. |
Competition | Competition is an event or contest in which people compete. |
Customer | Customer is a person or organization that buys goods or services from a store or business. |
Marketing | Marketing is the action or business of promoting and selling products or services, including market research and advertising. |
Niche | Niche is a comfortable or suitable position in life or employment. |
Promotion | Promotion is the action of raising someone to a higher position or rank or the fact of being so raised. |
Survey | Survey is examine and record the area and features of (an area of land) so as to construct a map, plan, or description. |
Target Market | Target Market is a particular group of consumers at which a product or service is aimed. |