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Ch5 Planning
Strategic Plannin
Question | Answer |
---|---|
Environmental Analysis | A snapshot of an organization's internal and external environments at any given time. |
Mission | A common purpose that is understood, valued, and shared by members of an organization. |
Scenario Planning (Scenario Development) | Creative constructions of potential futures realities for an organization. |
Stakeholders | Groups or individuals with a vested interest in an organization's activities |
Strategic Management | Process whereby an organization uses environmental analysis to establish and implement strategic initiatives |
Strategic Planning | A managerial process of developing and maintaining a strategic fit between an organization's goals and resources, and its changing market opportunities |
Strategy | An plan of action that enables an organization to achieve its goals |
SWOT Analysis | An analysis of an organization's strengths (S), weaknesses (W), and an assessment of external opportunities (O) and threats (T) |
Vision | Organizational or program aspirations for the future |