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BO Chapter 3
Term | Definition |
---|---|
Business Model | structure upon which a business is based |
Certificate of Authenticity | document attesting that an item is genuine |
cloning | creating an exact replica |
competitor | manufacturer or seller of a product or service that is sold in the same market as that of another manufacturer |
copyright | right granted by the government or by law for an author, playwright, composer, song-writer and certain others to exclusively publish, print or sell his product for a specified time period |
exclusive rights | not having to share a market |
franchise | privilege or authorization granted by an organization |
franchisee | person or organization granted a franchise |
franchisers | person or organization that grants a franchise |
idea creation | originating an idea |
mega-business | very large business |
patent | Government grant to exclusively make, use or sell a product for a specific period of time |
signage | Displays which convey information |
trade show | Gathering of people interested in the same product or line |
trademark | Legal restriction on the name or logo assigned to a product |