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glossary
Term | Definition |
---|---|
actualize | to make a reality of something; to turn a business idea into reality |
business sestainability | the successful long-term management of an organization's financial, social, and environmental risks, opportunities and obligations |
copyright infringement | a violation of the rights of the person who owns copyright |
corporate social responsibility | the duty of businesses to contribute to the well-being of society |
nepotism | the practice of using one's power or influence to benefit one's friends or relatives |
patent infringement | a violation of the rights of the person who owns a patent |
puffery | an unsubstantiated exaggeration or overstatement typically used for self-gain; most frequently used in advertisements, sales presentation, and financial forecasts |
trademark infringement | the reproduction, counterfeiting , or imitation, in commerce, of a registered mark |