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BE 303

CR-003

QuestionAnswer
Competetion The rivalry between two or more business to attract scarce customer dollars
Corporate culture The values and ideals that an organization encourages among its employees
Courtesy Polite behavior; good manners
Customer loyalty The costumer's preference for a business; usually expressed in regular purchases from the business
Customer relations All the activities a business engages in to interact with its customers
Customer services Activities and benefits provided by a business to its costumers to crate goodwill and customer satisfaction
Customer-centric Focused on customer needs and wants
Etiquette Rules applying to acceptable behavior
FAQ's frequently asked questions; used by businesses to answer questions on their websites or other marketing materials
Incentive Something that will fulfill a customer's specific desire or need
Internal customers The people (i.e, employees) who work cooperatively together to achieve business goals
Patronage Loyalty to a particular business
Proactive Adapting to the environment in advance to the occurrence of events; taking advantage or opportunities rather than reacting to problems
Productivity The amount and the values of goods and services produced (outputs) from set amount or resources (inputs)
Respect Regard or esteem
Target market The particular group of customers a business seeks to attract
Touchpoints All the opportunities that a business have to connect with costumers and reinforce their brand value
Word-of-mouth promotion Promotion for a business provided by costumers who tell others of their satisfaction with the business
Created by: enma.s705
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