Help
Options
Didn't know it?
click below
click below
Knew it?
click below
click below
Don't Know
Remaining cards (0)
Know
retry
shuffle
restart
0:00
Embed Code - If you would like this activity on your web page, copy the script below and paste it into your web page.
Normal Size Small Size show me how
Normal Size Small Size show me how
Team 3
Editorial and Digital Terms
| Term | Definition | Use Case |
|---|---|---|
| Submission | The file that is submitted to MLR for review and approval. | Submission file requirements vary based on client-requirements. This is why Editorial may ask for things that seem weird for a submission file. Example: Submission file for a video for Amgen is a PPT storyboard vs a Word-based digital storyboard |
| Fact checking | The process of checking content against the source material, typically journal articles, government websites, textbooks. | Anything that has content with data. |
| Lower thirds | The set of graphics and text that are animated on screen with the speaker's title/credentials, usually on the bottom left of the screen. | Done during design & video editing. For all creative elements, have conversations early with the client to determine look and feel and be sure it aligns with what was budgeted. |
| Layout (website) | A full website design including images and design that includes the major pages of a website. Used to plan our user experience and "test" the site before programming it. | Done after wireframe, apply look and feel to further develop site and get client buy-in prior to programming. |
| 3D animation | A process in which images are developed in a software that digitally simulates a real-world 3D (X,Y,Z axis) environment. | Time and resource intensive, long renders, edits and the overall working files are often large and complicated. |
| Wireframe | A blueprint or framework for a website - usually has placeholders for images, helps to map out content and flow between pages prior to adding in design and visual elements. | Typically done in B&W, after site map to plan individual pages. |
| MP4 | The most common file type for a rendered compressed video, stores video and audio information. | This is the typical deliverable for a video project, usually horizontal. If other formats/layouts are needed, try to determine early in the process and notify DCS (for example, if client mentions social media, ask about platforms and speak to DCS). |
| Annotating | The process of literally writing down the location in the source file that supports content (related to fact checking, but is NOT fact checking). | Anything that has content with data. We have to annotate no matter what, even if MLR is not required in order to perform proper QC functions for fact checking. Clients who require MLR have very specific annotating styles we must follow |
| 3D animation | A process in which images are developed in a software that digitally simulates a real-world 3D (X,Y,Z axis) environment. | Time and resource intensive, long renders, edits and the overall working files are often large and complicated. |
| User experience | The way that a user interacts and experiences a product or website. Requires understanding of the audience, their values, abilities, needs, and limitations. There are best practices for optimizing user experience. | Should be considered in the wireframe/layout phase and again in the demo/beta site phase. Note: user experience should be considered for all media we create, although this specifically is relating to website creation. |
| Drivers | Emails or social media campaigns that encourage use of the site and "drive" users to the site, often via a link or QR code. | Beta rollout and testing happens prior to launching live site. |
Created by:
CommunicationPartners
Popular SAT sets