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Planning Chapter 5
management a practical introduction
Answer | Questions |
---|---|
Action Plan | Defines the course of action needed to achieve the stated goal |
Analyzing | let other organizations take the risks of product development and marketing and then imitate (or perhaps slightly improve on what seems to work best) |
Cascading | objectives down through the organization; that is objectives are structured in a unified hierarchy becoming more specific at lower levels of the organization |
Defenders | are expert at producing and selling narrowly defined products or services |
Goal | AKA Objective- is a specific commitment to achieve a measurable result within a stated period of time |
Management by objectives (MBO) | four-step process 1 managers and employees jointly set objectives for the employees 2 managers develop action plans 3 managers and employees periodically review the employee's performance and 4 the manager makes a performance appraisal & rewards employees |
Means-end chain | in the chain of management (operational, tactical, strategic) the accomplishment of lower-level goals is the means leading to the accomplishment of high-level goals or ends |
Mission | is its purpose for being |
Mission statement | expresses the purpose of the organization |
Objective | AKA Goal- is a specific commitment to achieve a measurable result within a stated period of time |
Operating plan | is typically designed for 1-year period, defines how you will conduct your business based on the action plan; it identifies clear targets such as revenues, cash flows, and market share |
Operational goals | are set by and for first-line managers and are concerned with short-term matters associated with realizing tactical goals |
Planning | is coping with uncertainty by formulating future course of action to achieve specified results |
Policy | is a standing plan that outlines the general response to designed problem or situation |
Procedure | (or standard operating procedure) is a standing plant that outlines the response to particular problems or circumstances |
Program | is a single-use plan encompassing a range of projects or activities |
Project | is a single-use plan of less scope and complexity than a program |
Prospectors | forces on developing new products or services and in seeking out new markets, rather than waiting for things to happen |
Rectors | make adjustments only when finally forced to by environmental pressures |
Rule | is a standing plan that designates specific required actions |
Single-use plan | are plans developed for activities that are not likely to be repeated in the future |
SMART goal | is one that is Specific, Measurable, Attainable, Results-oriented, and has Target dates |
Standing plan | are plan developed for activities that occur repeatedly over a period of time |
Strategic goals | are set by and for top management and focus on objectives for the organization as a whole |
Tactical goals | are set by and for middle managers and focus on the actions needed to achieve strategic goals |
Tactical planning | is they determine what contributions their departments or similar work units can make with their given resources during the next 6-24 months |
Vision | is a long-term goal describing what an organization wants to become |
Vision statement | expresses what the organization should become where it wants to go strategically |
Operational planning | is, they determine how to accomplish specific tasks with available resources within the next 1-52 weeks |
Strategic planning | they determine what the organization's long-term goals should be for the next 1-5 years with the resources that expect to have available |