Chapter 1
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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show | Medicines and vaccines for human and animal use. Generic or brand name. Prescription or over the counter.
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Diagnostic | show ๐
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Medical Devices | show ๐
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show | Commodity, high-volume supplies such as surgical gowns and gloves.
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show | Reusable health-care product for home use. Walkers, wheelchairs, prosthetics, oxygen equipment, and hospital beds.
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show | 1)Patients/consumers and their families and friends
2)Home Health Nurses and aides
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show | 1)OB/GYN
2)Family/General Practice
3)Internists
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General Spectrum of Healthcare Settings Secondary Care (Specialized Outpatient Consults) | show ๐
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show | 1)Community Hospitals
2)Academic Medical Centers
3)Skilled Nursing facilities
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show | 1)Skilled Nursing Facilities
2)Hospitals
3)Hospices
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show | $950 , 1.7
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show | Half
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____________ is the second largest world market and is largely government-controlled. | show ๐
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show | 1)Population growth
2)Increasing life expectancies
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The number of senior citizens in the US is expected to increase by _____ percent from 2000 to 2018 due to babyboomers. | show ๐
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In the late 1800's, life expectancy was ____. Today a person can expect to live to be over ___. | show ๐
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Senior Citizens consume over _____ times as many medications as people under the age of 65. | show ๐
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HMO - Abbreviation | show ๐
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show | Pharmacy Benefit Managers
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What does a PBM do? | show ๐
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show | 8
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FDA - Abbreviation | show ๐
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What does the FDA do? | show ๐
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show | 18 months
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What was the average FDA review time for a new drug in 1996? | show ๐
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Marketing of drugs fall into two main categories: | show ๐
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Reasons for increased Direct-To-Consumer Advertising | show ๐
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NAM - Abbreviation | show ๐
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MCO - Abbreviation | show ๐
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show | NAMs, MCO's, PBM's.
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show | 5 to 10
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show | Regional Manager
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show | District Manager
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show | 1)Territory Representative
2)Specialty, Hospital, and Institutional Representatives
3)District Manager
4)Regional Manager
5)National Account Manager
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show | Sell exclusively to niche markets such as physician specialist like cardiologists, endocrinologists, or oncologists.
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What do Hospitals reps do? | show ๐
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show | Call on VA hospitals, nursing homes, home healthcare agencies, and rehab centers.
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What does a NAM do? | show ๐
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What are the three most common measures to pay pharm reps? | show ๐
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show | 75
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show | $29,000
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2 Methods for Market Share change. | show ๐
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How do you sell for volume? | show ๐
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Review the information in the table. When you are ready to quiz yourself you can hide individual columns or the entire table. Then you can click on the empty cells to reveal the answer. Try to recall what will be displayed before clicking the empty cell.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
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